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Privacy Policy

Last updated: 25 July 2026

1. Who We Are

Vineyard Intelligence ("we," "us," "our") provides digital agency services. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website (richeykidd.com) or use our services.

2. Information We Collect

A. Information You Provide

  • Name, email address, phone number
  • Business/company information
  • Website URL (for audit requests)
  • Messages, questions, and communications you send us

B. Information Collected Automatically

  • Page views, clicks, and interaction data via PostHog analytics
  • Browser type, device type, and operating system
  • Referral source and UTM parameters
  • Session recordings (with masked inputs for privacy)

3. How We Use Your Information

  • To respond to your enquiries and provide our Services
  • To create and manage your account and projects
  • To send service-related communications (invoices, updates, support)
  • To send marketing communications (you may opt out at any time)
  • To improve our website and services through analytics
  • To comply with legal obligations

4. Data Sharing

We do not sell your personal information. We may share data with trusted third-party service providers who help us deliver our Services, including:

  • Supabase — database hosting and authentication
  • Resend — email delivery
  • PostHog — analytics and session recording
  • Cal.com — meeting scheduling
  • Vercel — hosting and deployment

Each provider is contractually obligated to protect your data and use it only for the services they provide to us.

5. Data Retention

We retain your personal information for as long as you have an active engagement with us, plus 3 years after the end of our engagement for legitimate business purposes (record-keeping, legal compliance). Analytics data is retained for 12 months.

6. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access — request a copy of your personal data
  • Rectification — correct inaccurate data
  • Erasure — request deletion of your data ("right to be forgotten")
  • Portability — receive your data in a structured format
  • Objection — object to processing for marketing
  • Withdraw consent — at any time, where processing is based on consent

To exercise any of these rights, contact us at hello@richeykidd.com. We will respond within 30 days.

7. Cookies & Tracking

We use PostHog for analytics and session recording. This tool uses cookies and similar technologies to understand how visitors interact with our website. We do not use third-party advertising cookies or tracking.

You can disable analytics tracking at any time by enabling "Do Not Track" in your browser settings, or by contacting us to opt out.

8. Data Security

We implement industry-standard security measures to protect your data, including:

  • Encrypted data transmission (HTTPS/TLS)
  • Encrypted database storage (AES-256)
  • Access controls and authentication for all systems
  • Regular security audits and updates

No method of electronic storage is 100% secure. We cannot guarantee absolute security but will notify you promptly of any known data breach affecting your information.

9. International Transfers

Your data may be processed in South Africa, the United States, and other countries where our service providers operate. We ensure appropriate safeguards are in place through standard contractual clauses and data processing agreements.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify clients with active engagements of material changes via email. The "Last updated" date at the top of this page reflects the most recent changes.

11. Contact

For privacy-related enquiries, contact us at:

Email: hello@richeykidd.com

WhatsApp US: +1 (786) 793-2014

WhatsApp SA: +27 63 301 4060

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